Lost Chances Lauched Today on BBC and ITV

Both the BBC and ITV covered the launch of Lost Chances for Subpostmaster Children, LCSC, on 14th March with filming taking place in both Manchester and Birmingham.

BBC Breakfast – on the studio sofa with Varchas Patel, Rebekah Foot, Charlie Stayt, Naga Munchetty, Katie Downey

In the early morning Katie Downey , Rebekah Foot, Sean Connelly, Millie Castleton and Varchas Patel gave remote video interviews to BBC business correspondent Emma Simpson. This report was shown at 6am, then trailed twice during BBC Breakfast, and shown aain at 8:15am. Then Varchas, Rebekah and Katie were interviewed live in the BBC Breakfast studio by Charlie Stayt and Naga Munchetty.

BBC business correspondent Emma Simpson interviewing Katie Downey , Rebekah Foot, Sean Connelly, Millie Castleton and Varchas Patel

“Although, as Emma Simpson, business correspondent for the BBC, said ‘we are pushing at an open door for this story’, it was remarkably well-covered given the campaign began as an idea only on 1st of March and by the 14th had been launched with major television news and print media coverage. We were not in a position to serve the print media and all television as well as we might, as there were only two of us organising, but print media picked up the story from the morning’s television news.”

Katie Downey

This publicity is particularly remarkable given Katie had not run a campaign or built an organisation from scratch before. Katie, who is based in Spain after her family fled abroad when her father Tony was made bankrupt, was in Birmingham and travelled to the BBC studios in Manchester.

Read Emma Simpson's BBC News report here.

Other media coverage included:

BBC Northwest (TV Regional)

BBC Radio 5 Live (National Radio)

BBC Radio Humberside, Cumbria (Regional)

LBC with Carol Vorderman